Work with Us
Prodigitas
Work with Us
REVENUE

$1 bn + per year

EMPLOYEES

5000+

THE TEAM
  • Program Director
  • Marketo Specialists
  • Sitecore Developers
  • Sitecore Content Authors
  • SEO Marketers
  • Data Analysts
OUTCOMES
  • Faster GTM for global and regional marketing teams
  • Fast and convenient staff augmentation
  • True extention of the internal marketing capabilities
Start Building Your Team

The Challenge

Cochlear's global and regional marketing teams were experiencing bottlenecks at multiple levels due to shortage of inhouse staff and unavailability of internal IT resources. As a result, their GTM timelines were hampered and several initiatives were running behind schedule. Solutions from traditional staffing service providers were unable to meet their requirements in terms of cultural fit, engagement dynamics and costs. They were, therefore, looking to work with a provider who could work closely with them and scale over a period of time.

The Solution

Prodigitas worked with Cochlear's global marketing team based in Sydney to identify skill gaps and devised an action plan to bridge those in a phased manner. Starting with a support team for Marketo operations, we moved on to building a digital marketing squad and a Sitecore content authoring team. These teams now support both the global and regional marketing teams enabling them in their strategic initiatives as well as day to day marketing operations.

Value Add

  • Founder led engagement
  • Short and long term staffing enablement
  • Fully managed staffing experience
  • Plug and play resource model
  • Fast scale ups and flexible engagements
  • Cost effective